Effects of Fairness Perception on Cheating Behavior: An Experimental Study
DOI:
https://doi.org/10.37241/jatss.2025.125Keywords:
fairness perception, cheating behavior, experimental economics, incentives, equity, equalityAbstract
Introduction: This study investigates how perceptions of fairness influence individual cheating behavior. Specifically, it explores whether different reward systems—based on equity (performance-based rewards) or equality (equal rewards for all)—affect the likelihood of dishonest actions in an experimental setting.
Method: A two-phase laboratory experiment was conducted among 98 undergraduate students. Participants were randomly assigned to either an Equity or Equality treatment. In the second phase, they engaged in a task that allowed them to self-report outcomes tied to monetary rewards, providing a controlled measure of cheating behavior.
Results or Findings: The results indicate that participants who perceived the reward system as unfair were significantly more likely to cheat. Cheating behavior was more prevalent in the Equality treatment group, especially among high performers, suggesting that equal reward distribution can induce perceptions of unfairness and trigger dishonest behavior.
Discussion or Conclusion: The findings demonstrate the psychological importance of perceived fairness in ethical decision-making. Even in seemingly fair systems, perceptions of injustice can lead to rationalizations for dishonesty. This has implications for institutional design, particularly in education and workplace settings, where aligning incentives with perceived fairness can reduce unethical behavior.
Downloads
References
Adams, J. S. (1965). Inequity in social exchange. Advances in Experimental Social Psychology, 2, 267–299. https://doi.org/10.1016/S0065-2601(08)60108-2 DOI: https://doi.org/10.1016/S0065-2601(08)60108-2
Alesina, A., & Angeletos, G. M. (2005). Fairness and redistribution. American Economic Review, 95(4), 960–980. https://doi.org/10.1257/0002828054825655 DOI: https://doi.org/10.1257/0002828054825655
Ariely, D. (2010). The upside of irrationality: The unexpected benefits of defying logic at work and at home. HarperCollins.
Becker, G. S. (1968). Crime and punishment: An economic approach. Journal of Political Economy, 76(2), 169–217. https://doi.org/10.1086/259394 DOI: https://doi.org/10.1086/259394
Festinger, L. (1957). A theory of cognitive dissonance. Stanford University Press. DOI: https://doi.org/10.1515/9781503620766
Fischbacher, U., & Heusi, F. (2008). Lies in disguise—An experimental study on cheating. Journal of the European Economic Association, 6(4), 845–860. https://doi.org/10.1162/JEEA.2008.6.4.845 DOI: https://doi.org/10.1162/JEEA.2008.6.4.845
Friesen, L., & Gangadharan, L. (2012). Designing self-reporting regimes to encourage truth-telling: An experimental study. Journal of Economic Behavior & Organization, 84(2), 537–553. https://doi.org/10.1016/j.jebo.2012.09.002 DOI: https://doi.org/10.1016/j.jebo.2012.09.002
Galeotti, F., Kline, R., & Orsini, R. (2013). When unfairness leads to cheating. Economics Letters, 121(1), 88–91. https://doi.org/10.1016/j.econlet.2013.07.009 DOI: https://doi.org/10.1016/j.econlet.2013.07.009
Greenberg, J. (1990). Employee theft as a reaction to underpayment inequity: The hidden cost of pay cuts. Journal of Applied Psychology, 75(5), 561–568. https://doi.org/10.1037/0021-9010.75.5.561 DOI: https://doi.org/10.1037//0021-9010.75.5.561
Hollinger, R. C., & Clark, J. P. (1983). Theft by employees. Lexington Books.
Houser, D. (2011). Preferences over equality and equity: Evidence from experimental data. Economics Letters, 110(3), 208–212. https://doi.org/10.1016/j.econlet.2010.12.018
Kemper, T. D. (1966). Reference groups, socialization and achievement. American Sociological Review, 31(1), 31–45. https://doi.org/10.2307/2090573 DOI: https://doi.org/10.2307/2092238
Mazar, N., Amir, O., & Ariely, D. (2008). The dishonesty of honest people: A theory of self-concept maintenance. Journal of Marketing Research, 45(6), 633–644. https://doi.org/10.1509/jmkr.45.6.633 DOI: https://doi.org/10.1509/jmkr.45.6.633
Shalvi, S., Gino, F., Barkan, R., & Ayal, S. (2011). Self-serving justifications: Doing wrong and feeling moral. Current Directions in Psychological Science, 20(3), 190–193. https://doi.org/10.1177/0963721411408776









